Nathan Anderson is a seasoned leader with a passion for leveraging technology to empower businesses and drive positive impact. As CEO and co-founder of Scantrust, he spearheads the development of innovative connected products solutions that transforms packaging.
For over 10 years, Nathan has honed his expertise in international markets, with a significant focus on the dynamics of China and Europe. He has successfully scaled and led various startups, cultivating a deep understanding of diverse business landscapes and leadership challenges.
At Scantrust, Nathan’s vision is to bridge the gap between the physical and digital worlds, empowering brands and consumers with actionable insights. Their connected platform helps maintain brand integrity through advanced anti-counterfeiting measures, unlocks valuable consumer engagement opportunities, and ultimately, unlocks new avenues for growth.
Nathan’s unique blend of business acumen, technological expertise, and social responsibility makes him a thought leader in the packaging industry. His participation in Label Summit Latin America underscores his commitment to fostering collaboration and driving further innovation within the sector.
SPEAKER SESSION
Session: The rise of counterfeiting and opportunities in brand protection through traceability
Time: Wednesday 13 March 2024, 14:30 - 15:15